New Lexus Projects 12,000 CT 200h Sales a Year

There is not much happening here lately Lexus in the U.S.. Latest campaign focuses on the HS and is convertible 250H hybrid.
Based on the Toyota Corolla, I've never been big fans. It seems the market. Announced as the world's first luxury hybrid Lexus dedicated service is expected to help younger population to 25,000 units per year.

At only 2,000 per month with an aggressive pricing policy that looked like an easy goal to achieve and even surpass them. We are probably not the final figure will be closer to 10,000 by the end of this year.
GS flop in mind, the Lexus is more conservative, setting targets for the new hybrid CT 200 hours, according to Automotive Ward. This period was set at 12,000 per year, only 1,000 cars per month, which again resembles the bar so low that success in sales to recover. However, a low response to the CT market and historical reluctance GS hatchbacks, with a good number is far from certain.
Interestingly, Brian Bolain, Lexus national advertising and marketing director, not a little friction in which CT HS: "Do you love or hate, as GS seems just a 3-box sedan," said Bolain. "It is not only visually characterized by the people. For someone who wants a declaration (), the HS does not get it where necessary."

CT is certainly different - but will that be enough? Lexus has Gen X and Y drive customers to buy CT hatchback. This demographic segment is growing incomes exceeding $ 100,000, and Lexus claims that its research shows 50-60% of buyers are men, three quarters of the new brand. It is obviously driven by an emphasis on sporty driving range.

I strongly doubt that the sale will be conducted, and the word sport is a lot of places in a car with 00-60 times of 9.8 seconds. The car runs 1.8-liter VVT-i four-cylinder Atkinson-cycle engine 134 hp, which, combined with an electric motor.